eSports Archives - GUNNAR Computer Eyewear

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GUNNAR Partners with Gale Force eSports

We are both thrilled and honored to be able to announce today that we’ve officially partnered with Gale Force eSports.

A well-respected professional gaming organization, Gale Force has already been loyal to GUNNAR so it was an easy decision to come alongside their Heroes of the Storm team to ensure they have the proper eyewear in which to compete during the 2017 Global Championship. Already, the GFE team has been dominating in their return to competition after experiencing a few shake-ups and a retirement in 2016. It’s this will and determination to succeed that has impressed us the most, and we’re extremely excited to watch them continue their march to the finals.

We partnered with Blizzard Entertainment in 2015 in a licensing deal that saw the creation of the Heroes of the Storm Siege and Strike, as well as customized temple sleeves featuring some of the most popular Heroes from the game. Since then, we’ve carefully watched the Heroes eSports scene looking for a team that could represent both us and the Heroes of the Storm brands well. Gale Force was—and is—that team! The 2017 Heroes of the Storm Global Championship is already underway, and we want to publicly say to Michael “Michael Udall” Udall, Fan “Fan” Yang, Khalif “Khroen” Hashim, Jon “Equinox” Peterson, and Stefen “akaface” Anderson,, YOU GOT THIS!

The eSports Phenomenon

Some people may not realize that esports has a storied history. Dating back to 1972, the first esports competition was held at Stanford University at an event called Spacewar. It was here that the esports name was coined. From there, its climb in popularity has been extremely slow. That is, of course, until recent years where esports has skyrocketed so much so that even major news and broadcast outlets have created specific divisions in order to cover this phenomenon.

This is where Blizzard comes in. They’ve led this battle with innovation, passion, and unbelievable quality. One look at any major Blizzard-run esport event and we can easily see why they are a paragon in the industry. And right alongside Blizzard is a savvy, passionate, and extremely hard-working team known as Tespa. Launched in Texas, they’ve since been taken under Blizzard’s wing in order to help bolster and develop a robust collegiate esports organization that is growing at an incredible rate. The following is a one-hour documentary about Blizzard, Tespa, and esports, and we can’t recommend watching it enough.

 

If that doesn’t give you what Blizzard loves to call nerd-chills, then we’re not sure anything will. All of the electric moments, the pure desire to succeed, and the absolutely passion to win cannot be ignored. GUNNAR Optiks is beyond proud to be partners with Tespa and Blizzard, and we can’t wait to see what’s to come in 2017!

Heroes of the Dorm winners in 2015, and 2016, received Heroes of the Storm™ Siege and Strike as gifts from us for their amazing accomplishments.

PAX South Wrap-Up

It’s been just over a week since we landed in San Antonio, TX to attend PAX South 2016, and the memories are still very strong. The 3-day whirlwind event saw thousands of gamers from all over the US and the world come together to celebrate all things geek. More impressive, though, was the sheer volume of traffic the GUNNAR booth handled. Beginning the hour before the doors opened to the general public on Friday, our staff saw a steady flow of curious people come up and try on a pair of glasses. And wouldn’t you know? Before lunch hit on the first day, we had already sold out of stock on two different styles.

PAX-South-body

While at the show, the GUNNARS crew had two different giveaways going at the same time. The first was a daily raffle where fans in attendance had a chance to win one of several prizes, including one of two gift boxes loaded with GUNNAR swag and a pair of glasses. The response was phenomenal, and with roughly 30 minutes before the 4 PM CST daily giveaway time, we had dozens of enthusiastic people surrounding the booth crowding in to make sure they could hear the ticket numbers as they were called out. The second contest was a drawing held on the Tuesday after returning from PAX South where 6 lucky entrants received a 3-month supply of GUNNARS. Basically, they got 3 free pairs!

All-in-all, it was a very fun event and by the last day, nearly every single pair of glasses we brought had sold out. We’re already looking forward to next year’s show! We just uploaded all of our photos to our Facebook page so feel free to check out the celebrity visitors and crowds that came by: Click me!