31 Mar GUNNAR Optiks® Eyewear Arrives in Staples Stores Nationwide in Time for Tax Season
Don’t Miss a Detail – GUNNAR Optiks® Eyewear Arrives in Staples Stores
Nationwide in Time for Tax Season
Carlsbad, CA – March 31, 2014 – This year, deduct the pain and stress of tax season preparation from your bottom line with GUNNAR Optiks®, the world’s leading manufacturer of computer eyewear. For the first time ever, GUNNAR is teaming up with Staples, Inc. to make a suite of its advanced computer eyewear available in over 400 Staples retail locations across the United States starting today.
“GUNNAR Advanced Computer Eyewear is made for anyone who has to stare at a harsh computer screen for any extended period of time,” noted GUNNAR Co-Founder and CEO Joe Croft. “Staples has earned a reputation for giving consumers the tools they need to make office work and tax time easy, and we’re ecstatic to have GUNNAR join the Staples product line-up.”
GUNNAR proprietary eyewear is designed to reduce digital eye strain while improving contrast, comfort and focus for heavy digital device users. GUNNAR patented lens technology filters out abrasive, artificial light and reflective glare, delivering crisp, panoramic views of high-resolution monitors and screens. Lightweight frame construction provides strength and optical stability while ergonomically fitting a wide variety of shapes and sizes. This union of form and function reduces the demanding effects of eye strain and dryness, protecting your eyes from giving out while working before you do.
The new collection available at Staples stores includes the following GUNNAR models: WI-FIVE in Espresso, as well as the VINYL, EMISSARY, ANIME, HAUS and PHENOM – each available in Onyx, to keep you in the black when doing your taxes.
For additional GUNNAR eyewear styles, visit www.staples.com.
Tax Time at Staples, featuring GUNNAR Optiks, is currently going on now across America. For the full catalogue of GUNNAR frames and colors, including our prescription lens shop, visit www.GUNNARS.com. And for the latest view on GUNNAR news and updates, follow along on Facebook (www.Facebook.com/GUNNAROptiks) and Twitter (@GUNNAROptiks).
About GUNNAR Optiks
GUNNAR Optiks, the world’s leading provider of computer eyewear, was founded in 2005 in Carlsbad, California.
GUNNAR Optiks, LLC designs and engineers computer and gaming glasses to protect and enhance vision using revolutionary lens technology. GUNNAR introduced the Advanced Computer Eyewear category in 2008 and pioneered ergonomically correct eyewear to reduce eyestrain and fatigue associated with long-term viewing of digital screens. GUNNAR also offers non-polarized outdoor eyewear engineered for digital viewing in bright light and outdoor applications. Since its inception, GUNNAR has been recognized as one of the fastest growing privately held companies in San Diego. Investors include Carl Zeiss Vision, 50 Cent, Peter Thiel and Monster, Inc. Retail customers include Amazon, Best Buy, Fry’s, GameStop, and Staples. Corporate customers include Facebook, Google, Microsoft, and Zappos.
About Staples, Inc.
Staples makes it easy to make more happen with more products and more ways to shop. Through its world-class retail, online and delivery capabilities, Staples lets customers shop however and whenever they want, whether it’s in-store, online or on mobile devices. Staples offers more products than ever, such as technology, facilities and breakroom supplies, furniture, safety supplies, medical supplies, and Copy and Print services. Headquartered outside of Boston, Staples operates throughout North and South America, Europe, Asia, Australia and New Zealand. More information about Staples (SPLS) is available at www.staples.com.
Media Contact | Matt Garville – Sandbox Strategies | 212-213-2451, ex. 226 | Matt@sandboxstrat.com