GUNNAR OPTIKS PARTNERS WITH RAZER TO LAUNCH FIRST EVER GAMING GLASSES FOR TEENS
MOBA, Razer Edition Engineered to Help Young Gamers Perform Better While Protecting Their Eyes
CARLSBAD, Calif. (October 21, 2020) – GUNNAR Optiks – the preeminent force and No. 1 in gaming glasses – and licensing partner Razer, the leading global lifestyle brand for gamers, today announced the launch of MOBA, Razer Edition, a pair of gaming glasses designed specifically for teens and young adults. The lightweight wrap-around frames are headset compatible and come with GUNNAR’s patented lens technology to help enhance performance and protect the eyes from blue light and symptoms associated with digital eye strain.
“Razer has always embraced and supported our younger gaming fans with the products they need to fulfil their passion for playing,” said Addie Tan, Associate Director, Razer CEO’s Office . “Our multi-year partnership with GUNNAR has demonstrated a demand from adult gamers for quality gaming glasses that help them perform better while gaming. It is with great pleasure that we are now able to offer our younger gaming fans the same quality and protection in a pair of Razer branded gaming glasses designed specifically for them.”
The specially designed MOBA, Razer Edition glasses feature a lightweight, stainless steel, wrap-around frame with slim Razer branded temples for headset comfort. The sleek frame comes with an adjustable nose pad for individual fit. It also comes with GUNNAR’s patented Amber lens in Natural-Focus which includes a smudge resistant coating, reduces glare, helps prevent dry eyes and blocks 65% of harmful blue light emitted from digital screens. MOBA, Razer Edition is also available in prescription.
“Gaming touches all demographics. As the use of technology and digital screens explodes across the globe, the younger generation is at risk more than ever in developing issues with their visual system due to heavy screen use,” said GUNNAR Optiks, Director of Marketing, Georgina Petrie. “My son is an avid Fortnite player and when he’s not schooling from home on his laptop, he’s on his phone or PS4 playing with his friends. Knowing he is wearing these gaming glasses gives me peace of mind that his vision is being protected by the most advanced gaming glasses available on the market.”
Pioneering the standard for blue light protection with its “Blue Light Protection Factor™ (BLPF)”, GUNNAR created a lens protection scale similar to SPF in sun protection. Their wide range of lens tints include Clear, which blocks 35% blue light, Amber, which blocks 65% blue light, Sun, which blocks 90% blue light and Amber Max, for night time use, which blocks 98% of blue light and helps regulate sleep. GUNNAR’s gaming glasses help combat the adverse effects of digital eye strain which can be experienced by players who game for long periods of time. GUNNAR also offers a wide range of computer, reading, prescription, sun and kids glasses.
MOBA, Razer Edition comes with a Razer glasses pouch and cleaning cloth and can be purchased at GUNNAR.com and Amazon starting at $49.99, with a prescription option available starting at $199.99. A launch trailer showcasing the key features can be viewed HERE.
About GUNNAR Optiks
Established in 2006, GUNNAR Optiks®, LLC is the expert in performance enhancing, blue light blocking glasses for all eyes and is considered the #1 in gaming. Leading the way in cutting edge technology and design innovation, GUNNAR was the first company to secure a patent (# 9417460) for lenses that reduce digital eye strain and combat fatigue issues associated with the use of digital screens. GUNNAR’s lenses are Dr recommended and clinically proven to combat symptoms associated with digital eye strain. As the category pioneer, GUNNAR has established itself as preeminent force in gaming glasses and continues to expand its portfolio providing a wide selection of styles, protective lens types and focus options for everyone. These include gaming, computer, sunglasses and reading glasses, in addition to a new line of glasses specifically designed for teens and kids.
Razer™ is the world’s leading lifestyle brand for gamers.
The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software, and services.
Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops.
Razer’s software platform, with over 100 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ RGB (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).
In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest offline-to-online digital payment networks in SE Asia.
Founded in 2005 and dual-headquartered in Irvine (California) and Singapore, Razer has 17 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe, and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).
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